GLP-1 and medical weight loss: 15 example statics

How this batch was built

Each static starts from one angle on the GLP-1 and medical weight loss angles page and one awareness stage. The stage decides what the viewer already knows; the angle decides the desire and the objection the ad answers; the format decides how it looks in the feed. Velmora is a made-up spec brand, so nothing here is a real offer.

• GLP1-ST-01: a two-panel cartoon chase meme static for the unaware stage, running the “The food noise question” angle, written for the desire “quiet around food” and the objection “Constant snacking is just a habit”.
• GLP1-ST-02: a phone notes checklist + product static for the unaware stage, running the “The plateau conversation” angle, written for the desire “an explanation for stalls” and the objection “I just need to try harder”.
• GLP1-ST-03: a 'if you're...' text poster static for the unaware stage, running the “The food noise question” angle, written for the desire “quiet around food” and the objection “Constant snacking is just a habit”.
• GLP1-ST-04: a split problem / solution with pill bullets static for the problem aware stage, running the “Hunger is biology” angle, written for the desire “stop blaming willpower” and the objection “This is just a willpower problem”.
• GLP1-ST-05: a phone notes timestamped log static for the problem aware stage, running the “Hunger is biology” angle, written for the desire “stop blaming willpower” and the objection “This is just a willpower problem”.
• GLP1-ST-06: a reverse-psychology 'don't buy' list static for the problem aware stage, running the “Hunger is biology” angle, written for the desire “stop blaming willpower” and the objection “This is just a willpower problem”.
• GLP1-ST-07: a stacked status cards static for the solution aware stage, running the “The appointment you can skip” angle, written for the desire “start without waiting weeks for a clinic” and the objection “I don't have time for appointments”.
• GLP1-ST-08: a us vs them split static for the solution aware stage, running the “The appointment you can skip” angle, written for the desire “start without waiting weeks for a clinic” and the objection “I don't have time for appointments”.
• GLP1-ST-09: a sticky notes on product static for the solution aware stage, running the “The appointment you can skip” angle, written for the desire “start without waiting weeks for a clinic” and the objection “I don't have time for appointments”.
• GLP1-ST-10: a first-person headline + checklist + app card static for the product aware stage, running the “What the intake actually asks” angle, written for the desire “know what happens before committing” and the objection “I don't know what I'm signing up for”.
• GLP1-ST-11: a product held up + comment bubble static for the product aware stage, running the “Support after the prescription” angle, written for the desire “not being left alone” and the objection “They'll disappear after the first order”.
• GLP1-ST-12: a '1 box' flat lay with label chips static for the product aware stage, running the “What the intake actually asks” angle, written for the desire “know what happens before committing” and the objection “I don't know what I'm signing up for”.
• GLP1-ST-13: a strikethrough headline static for the most aware stage, running the “From pharmacy to door” angle, written for the desire “convenience” and the objection “Getting the medication is a hassle”.
• GLP1-ST-14: a editorial 'we're open' with hours block static for the most aware stage, running the “From pharmacy to door” angle, written for the desire “convenience” and the objection “Getting the medication is a hassle”.
• GLP1-ST-15: a notification bubble over product static for the most aware stage, running the “From pharmacy to door” angle, written for the desire “convenience” and the objection “Getting the medication is a hassle”.