Birth control: 15 example statics

How this batch was built

Each static starts from one angle on the Birth control angles page and one awareness stage. The stage decides what the viewer already knows; the angle decides the desire and the objection the ad answers; the format decides how it looks in the feed. Wrenly is a made-up spec brand, so nothing here is a real offer.

• BIRTH-CONTROL-ST-01: a 'which one is right for you?' product variants + quiz button static for the unaware stage, running the “Options explained” angle, written for the desire “understand choices” and the objection “The pill is the only option”.
• BIRTH-CONTROL-ST-02: a 'what people think / what it is' split static for the unaware stage, running the “Myths” angle, written for the desire “clear facts” and the objection “Everything online conflicts”.
• BIRTH-CONTROL-ST-03: a two-panel cartoon chase meme static for the unaware stage, running the “Myths” angle, written for the desire “clear facts” and the objection “Everything online conflicts”.
• BIRTH-CONTROL-ST-04: a photo of a line + headline static for the problem aware stage, running the “The pharmacy run” angle, written for the desire “one less errand” and the objection “It's only one errand”.
• BIRTH-CONTROL-ST-05: a bold color poster + product static for the problem aware stage, running the “Travel and moving” angle, written for the desire “continuity” and the objection “I'm moving”.
• BIRTH-CONTROL-ST-06: a phone with two sticky notes static for the problem aware stage, running the “The pharmacy run” angle, written for the desire “one less errand” and the objection “It's only one errand”.
• BIRTH-CONTROL-ST-07: a three-column comparison static for the solution aware stage, running the “No appointment” angle, written for the desire “save time” and the objection “I need an appointment”.
• BIRTH-CONTROL-ST-08: a headline block + chat bubbles over photo static for the solution aware stage, running the “Switching methods” angle, written for the desire “find a better fit” and the objection “I'm stuck with this one”.
• BIRTH-CONTROL-ST-09: a black / bright split static for the solution aware stage, running the “No appointment” angle, written for the desire “save time” and the objection “I need an appointment”.
• BIRTH-CONTROL-ST-10: a story reply dm screenshot static for the product aware stage, running the “Questions by message” angle, written for the desire “ask freely” and the objection “I have questions but no time”.
• BIRTH-CONTROL-ST-11: a '1 box' flat lay with label chips static for the product aware stage, running the “Emergency contraception on hand” angle, written for the desire “be prepared” and the objection “I'll figure it out”.
• BIRTH-CONTROL-ST-12: a packing scene in a stockroom static for the product aware stage, running the “What the intake asks” angle, written for the desire “know before starting” and the objection “It's complicated”.
• BIRTH-CONTROL-ST-13: a phone + sticky note on bed static for the most aware stage, running the “Refills without the line” angle, written for the desire “convenience” and the objection “Pharmacy runs are fine”.
• BIRTH-CONTROL-ST-14: a iceberg static for the most aware stage, running the “Refills without the line” angle, written for the desire “convenience” and the objection “Pharmacy runs are fine”.
• BIRTH-CONTROL-ST-15: a split color blocks with hands static for the most aware stage, running the “Refills without the line” angle, written for the desire “convenience” and the objection “Pharmacy runs are fine”.