Media buying agency for telehealth brands

On paid social, media buying is the work inside the ad account:

• Setting up campaigns and ad sets, and choosing the objective each one optimizes for.
• Setting budgets and moving them between campaigns as results come in.
• Choosing audiences and placements.
• Launching new ads and turning off ads that have stopped working.
• Reading the results and reporting what changed and why.

Search and TV media buying are different jobs with different tools. We do paid social only.

Good media buying on paid social is mostly about two things: giving new ads enough budget to show whether they work, and moving budget away from ads that have stopped working before they cost too much. Both depend on having new ads ready to launch.

Media buying is our Performance Partner package: we run the ad accounts on Meta, which covers Facebook and Instagram, and on TikTok. On Performance Partner, for proven brands and proven offers spending at least $500K a month on ads, with room to scale past $2.5M a month, we make the creative and run the media buy. There is no money up front, and we work on a pure performance basis.

If you already have a media buyer, we can make the creative for them instead.

On paid social, the ad is most of the targeting. Meta and TikTok decide who sees an ad largely from how people respond to it. That puts the creative at the centre of media buying: the buyer can only work with the ads in the account. We make the creative in batches, one angle made into 10 ads, so the account always has new angles to test.

We read the results and build the next batches from the angles and formats that won. Ads that win get new versions in the next batch.

Telehealth media buying has limits that other categories do not. Some targeting is fixed by policy, and a rejected ad can affect the whole account.

Meta lets online pharmacies and telehealth providers promote prescription drugs only if they are actively certified with LegitScript, have authorization from Meta, and target people 18 or older in the United States, Canada or New Zealand, in the countries where they are certified. Source: Meta's Drugs and Pharmaceuticals ad policy, checked on 2 November 2026.

Meta requires ads for weight loss products and services, and for cosmetic products or procedures, to target people 18 or older. Source: Meta's Health and Wellness ad policy, checked on 3 November 2026.

TikTok's Account Health page shows a Restricted status when features are limited for persistent violations, and a Poor status when the account is suspended and can no longer run ads. Source: TikTok's Account Health page, checked on 2 November 2026.

1. 1

   Call and account review

   We look at your ad account and your vertical, and agree how many batches you need.

2. 2

   Angles

   We research and write one angle for each batch.

3. 3

   First batch in 72 hours

   Your first batch arrives within 72 hours of signing. After that, batches arrive on a rolling basis: every 3 days on Growth, every day on Full Creative, and 3 or more a day on Scale.

4. 4

   Built from winners

   We read the results and build the next batches from the angles and formats that won. Ads that win get new versions in the next batch.

Your first batch arrives within 72 hours of signing. After that, batches arrive on a rolling basis.

We onboard 3 new brands a month.

Media buying is one part of performance marketing. If you want the creative, the accounts and the funnel handled together, see our performance marketing agency page.

Every video is reviewed for compliance. Platform certification, such as LegitScript, and legal sign-off stay with your brand and your counsel. We make the creative to fit the rules you work under.

Meta says ad review is usually completed within 24 hours, though it can take longer, and ads can be reviewed again at any time, including after they go live. Source: Meta's Advertising Standards, checked on 2 November 2026.

TikTok says all ads are reviewed and that most reviews finish within 24 hours, though some take longer. Source: TikTok's Ad Review FAQs, checked on 2 November 2026.

The full rules, each linked to the platform page it comes from, are on our Meta health ad policy, Google health ad policy and LegitScript certification pages.

• The healthcare advertising agency page lists what we do and what we do not do, in one table.
• The ad formats page shows every video format with example clips.
• The answers section has short answers to the questions telehealth teams ask about agencies, formats and platform rules.