TikTok ads agency for telehealth brands

A TikTok ads agency makes ads for TikTok, runs the campaigns in the TikTok ad account, or both. On TikTok the creative carries more of the work than on most platforms, because ads sit in the same feed as posts from real people and are skipped in a second if they look like ads.

Telehealth Media makes TikTok ads for telehealth brands and analyses funnels and landing pages for conversion, and on Performance Partner also runs the ad accounts on Meta and TikTok.

• Ad creative: video and static ads, made in batches. A batch is one angle made into 10 ads: 5 videos in 5 different formats and 5 statics.
• Running ad accounts (media buying) on Meta and TikTok, on Performance Partner.
• Funnel and conversion rate analysis: the landing page, the offer and the checkout or intake flow. It includes a landing page audit, a funnel drop-off analysis and an A/B test plan.
• Ads for Meta (Facebook and Instagram) and TikTok.

TikTok ads are vertical video. Every video we make comes in 9:16, the TikTok format, and 4:5 for the Meta feed. Formats that look native on TikTok include talking heads, reply-to-comment videos, street interviews, skits and POV clips. Animated formats, such as claymation and 3D, stand out in the same feed because they look different from everything around them.

Each batch is one angle made into 10 ads: 5 videos in 5 different formats and 5 statics, tested together.

TikTok has its own ad policies, separate from Meta. The rules that matter most for telehealth:

TikTok lists prescription drugs among the products it does not allow in ads, then allows them in the United States and Canada when the drug is approved by the regional regulator, the ad has no misleading claims, and the ad is restricted to people 18 or older. Source: TikTok's Dangerous Products or Services ad policy, checked on 2 November 2026.

TikTok's US rules ask advertisers of prescription medicine for proof of approval and certification from the appropriate regulator, such as the FDA. Source: TikTok's Healthcare and Pharmaceuticals ad policy, checked on 2 November 2026.

TikTok's US rules require pharmacies to hold certification from NABP, LegitScript or a regional equivalent. The policy does not list a separate telehealth category. Source: TikTok's Healthcare and Pharmaceuticals ad policy, checked on 2 November 2026.

TikTok's ad policies do not use the word "compounded", and the FDA says compounded drugs are not approved by the FDA, which is the kind of approval TikTok's US prescription rule asks advertisers to prove. Source: TikTok's Healthcare and Pharmaceuticals ad policy, FDA's Human Drug Compounding Laws page, checked on 2 November 2026.

TikTok does not allow exaggerated or harmful weight loss claims, claims that a product alone leads to weight loss without diet or exercise, or suggestions that losing weight is easy or guaranteed, and weight loss claims must be restricted to people 18 or older. Source: TikTok's Weight Management and Body Image ad policy, checked on 2 November 2026.

TikTok does not allow ads or landing pages to show before-and-after comparisons that may give a false or distorted impression of a product's results. Source: TikTok's Misleading and False Content ad policy, checked on 2 November 2026.

TikTok says all ads are reviewed and that most reviews finish within 24 hours, though some take longer. Source: TikTok's Ad Review FAQs, checked on 2 November 2026.

TikTok says an ad can be rejected when its landing page shows prohibited products or when the ad does not match the products or services on the landing page. Source: TikTok's Ad Review FAQs, checked on 2 November 2026.

TikTok's Account Health page shows a Restricted status when features are limited for persistent violations, and a Poor status when the account is suspended and can no longer run ads. Source: TikTok's Account Health page, checked on 2 November 2026.

TikTok's Advertiser Account Policy does not allow advertisers to get around its advertising systems, and lists bypassing moderation as an example. Source: TikTok's Advertiser Account Policy, checked on 2 November 2026.

That makes rejections expensive on TikTok. A pattern of rejected ads can limit the account, so we write the script and the on-screen text to TikTok's rules before the video is made, not after it is rejected.

On Growth, Full Creative and Scale, we make the creative and your team runs the ad account. On Performance Partner, for proven brands and proven offers spending at least $500K a month on ads, with room to scale past $2.5M a month, we make the creative and run the media buy. There is no money up front, and we work on a pure performance basis.

We read the results and build the next batches from the angles and formats that won.

Most telehealth ads on TikTok are UGC-style: one person talking to the camera as if they filmed it themselves. We make UGC-style video filmed with creators and made with AI. See our UGC agency and AI UGC ads pages.

Under the FTC's endorsement guidance, a creator who has not used a product cannot describe results as their own, and paid endorsements need a clear disclosure. Source: FTC: Endorsements, Influencers, and Reviews, checked on 29 October 2026.

1. 1

   Call and account review

   We look at your ad account and your vertical, and agree how many batches you need.

2. 2

   Angles

   We research and write one angle for each batch.

3. 3

   First batch in 72 hours

   Your first batch arrives within 72 hours of signing. After that, batches arrive on a rolling basis: every 3 days on Growth, every day on Full Creative, and 3 or more a day on Scale.

4. 4

   Built from winners

   We read the results and build the next batches from the angles and formats that won. Ads that win get new versions in the next batch.

Your first batch arrives within 72 hours of signing. After that, batches arrive on a rolling basis.

Every video is reviewed for compliance. Platform certification, such as LegitScript, and legal sign-off stay with your brand and your counsel. We make the creative to fit the rules you work under.

Meta lets online pharmacies and telehealth providers promote prescription drugs only if they are actively certified with LegitScript, have authorization from Meta, and target people 18 or older in the United States, Canada or New Zealand, in the countries where they are certified. Source: Meta's Drugs and Pharmaceuticals ad policy, checked on 2 November 2026.

The full rules, each linked to the platform page it comes from, are on our Meta health ad policy, Google health ad policy and LegitScript certification pages.

For Facebook and Instagram, see our Facebook ads agency page.

• The healthcare advertising agency page lists what we do and what we do not do, in one table.
• The ad formats page shows every video format with example clips.
• The answers section has short answers to the questions telehealth teams ask about agencies, formats and platform rules.