Free tool · no login

Telehealth ad compliance checker for Meta and Google

Paste ad copy, pick your vertical and platform, and see which lines are likely to get a closer review, which rule each one trips, and a link to the policy behind it.

Up to 6,000 characters per ad. To check several ads, separate them with a line containing only ---. Up to 50 ads. Checked in your browser; nothing is stored.

How it works

The checker runs a set of rules taken from Meta's and Google's health ad policies and the FTC's guidance on health claims and endorsements. Each rule has a summary, a link to its primary source and the date we last checked that source.

  • Pass 1 runs in your browser. Telehealth Media heuristics look for wording that often draws a closer review: naming a prescription drug, implying the reader has a condition, promising a result in a set time, absolute promises such as guarantees, and compounded-drug equivalence claims.
  • Each match is shown with the words that triggered it, the rule, a plain reason and the source link.
  • The overall result is low, medium or high risk of review. The checker never says an ad is approved or compliant, because only the platform decides that.
  • The claims ladder sorts each line from a plain service description up to absolute or equivalence claims, so you can see which lines carry the risk.

Separate several ads with a line containing only three dashes to check up to 50 at once.

Worked example

Copy: "Same as Ozempic, FDA-approved, lose 30 lbs" for a GLP-1 brand on Meta.

Worked example
WordsRuleWhy
Same as OzempicCOMPOUNDED_EQUIVALENCECompounded drugs are not FDA approved; equivalence claims are high risk
FDA-approvedCOMPOUNDED_EQUIVALENCEApproval claim about a compounded product
OzempicMETA_RX_CERTNames a prescription drug: needs LegitScript certification and Meta authorization
lose 30 lbsMETA_WEIGHT_BEFORE_AFTER, FTC_SUBSTANTIATIONSpecific weight result: needs qualifiers and evidence

Overall: high risk of review. A lower-risk version talks about the service: "Talk to a licensed provider online about weight care options."

Telehealth notes

  • Most telehealth rejections come from a few patterns: naming the drug without authorization, "you" language about a condition, and specific results.
  • Ads that promote the telehealth service in general need no prescription drug authorization on Meta. Many angles work without naming the drug at all.
  • Meta's Health and Wellness policy bars fat-pinching close-ups and timeframe promises without qualifiers (checked 3 Nov 2026).
  • A low result means no pattern matched, not that the ad will pass. Review still depends on images, landing pages and account history.

Questions

Can this tool tell me if my ad will be approved?

No. Only the platform decides. The checker shows lines that are likely to get a closer review and the rule behind each, so you can fix them before you submit.

Which rules does it check?

Meta prescription drug, health and wellness, sexual health and personal attribute rules, Google prescription drug services, FTC substantiation and typical results, and FDA guidance on compounded drugs. Each flag links to its source.

Is my ad copy stored?

No. The check runs in your browser and the copy is never sent anywhere.

Is this legal advice?

No. It is general information about platform policies. Check the current policy and talk to your counsel before you run ads.

This is general information about platform policies, not legal advice. Check the current policy before you run ads.