For the marketing teams of telehealth and health-tech platforms
Book a strategy callB2B health-tech ad examples from the Meta Ad Library
These are B2B Facebook ads that health-tech companies were running in the Meta Ad Library when we checked on 31 October 2026. They are grouped by ad job. Each one is described in our own words, with one short quote and a link to the ad. This page is part of our ads for health-tech platforms section.
- White-label telehealth platforms
Companies that give telehealth brands the technology, clinicians, pharmacy and compliance work they need to launch and run.
- Behavioral health platforms
Companies that help clinicians and operators start and run behavioral health programs, including intensive outpatient (IOP) and partial hospitalization (PHP) programs.
- Practice software
Companies that sell practice management, scheduling, billing or EHR software to clinics and clinicians.
Operator and founder recruiting
Patient Acquisition
Video · 11 days running on 31 October 2026
Offers to help experienced business owners launch a telehealth brand. The copy lists the work it helps with, from brand and website to provider network, pharmacy partnerships, compliance setup and payments, and asks owners to apply.
“Launch your telehealth brand with the right infrastructure behind it.”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with Patient Acquisition.
LegUpRx
Image · 55 days running on 31 October 2026
Speaks to businesses that already have customers and offers to add white-label telehealth under their own brand. A checklist covers branding, care programs and included provider infrastructure, and the call to action is an estimator for the business.
“No telehealth platform to build yourself”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with LegUpRx.
More on this job: operator and founder recruiting.
Clinician recruiting and clinician audiences
ADHD Advisor
Image · 1 days running on 31 October 2026
Recruits nurse practitioners and doctors for remote ADHD care roles. It names flexible hours and support, and links to a short application.
“We’re onboarding additional clinicians.”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with ADHD Advisor.
Nourish
Image · 115 days running on 31 October 2026
Recruits registered dietitians to its virtual care platform. The copy says the platform handles patient matching, intake, billing and credentialing so dietitians can focus on care.
“Prioritize patients, not pencil-pushing”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with Nourish.
HomeTown NP
Image · 41 days running on 31 October 2026
Invites clinicians to join a nationwide telehealth psychiatric care network. It lists flexible virtual appointments, a HIPAA-compliant platform and administrative support, and links to an application page.
“Choose a provider network built around your professional schedule”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with HomeTown NP.
Master Your Emotions
Video · 4 days running on 31 October 2026
A behavioral health group practice recruiting a psychiatric nurse practitioner for telehealth work in two states. The copy lists the duties and what the role offers, such as flexible scheduling and billing support.
“This is a telehealth-based opportunity for a psychiatric provider”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with Master Your Emotions.
eCare Behavioral Health Institute
Image · 3 days running on 31 October 2026
Invites licensed mental health professionals to a free live webinar on the rules that apply to video sessions across states. Several versions open with a different question someone in therapy might ask.
“the 3 rulebooks behind every video session”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with eCare Behavioral Health Institute.
More on this job: clinician recruiting and clinician audiences.
Patient census
No sourced example yet. See the patient census page for the formats and rules.
Explainers and product demos
Practice EHR
Image, several versions · 93 days running on 31 October 2026
Speaks to practices that put off switching billing software. It lists onboarding and data migration, support and the interface, and asks the practice to switch.
“Ready to switch? Let us make it simple.”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with Practice EHR.
Oasys Health
Video, about 1 minute · 30 days running on 31 October 2026
A short product video for therapists that presents one system for notes, billing, scheduling and a patient portal, and asks the viewer to book a demo.
“Most therapists run on three or four tools.”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with Oasys Health.
Cerbo EHR
Video, under 1 minute · 100 days running on 31 October 2026
Shows labs, memberships, notes and tasks in one EHR and sends the viewer to an interactive demo they can click through.
“Click through the interactive EHR demo”
See the ad in the Meta Ad Library. Telehealth Media is independent and is not affiliated with Cerbo EHR.
More on this job: explainers and product demos.
The four jobs platform ads do
Operator and founder recruiting
Ads that find clinicians, entrepreneurs and operators who want to launch a brand or a program on your platform.
Operator and founder recruiting adsClinician recruiting
Ads that find physicians, nurse practitioners and therapists to staff your network.
Clinician recruiting adsPatient census
Ads that bring patients to the clinics, programs and brands that run on your platform.
Patient census adsExplainers and demos
Videos that show what your product does and ask the viewer to book a demo.
Explainers and demos ads
- in telehealth media spend
- $90M+
- ads produced
- 25,000+
- organic views
- 100M+
What a batch includes
A batch is one angle made into 10 ads: 5 videos in different formats and 5 statics. The batch goes into one ad set.
Formats
- Founder voiceover
- Talking head
- Whiteboard animation
- Motion graphics and kinetic typography
- 3D animation
- Stop motion
- Podcast cut
- Statics such as checklists, comparison cards and quote cards
Each format is described on the ad formats pages.
Sizes
Every video in 9:16 and 4:5.
Revisions
Revisions are included on every ad.
From brief to files
- 1. Call and account review. We look at your ad account and the audience the ads are for, and agree how many batches you need.
- 2. Angles. We research and write one angle for each batch.
- 3. Production and compliance review. We make the batch. Every video gets a compliance review before it reaches you.
- 4. Files. Files arrive named to your naming convention and sorted by angle.
- 5. Built from winners. We read the results and build the next batches from the angles and formats that won. Ads that win get new versions in the next batch.
Batches a month
- Growth: 10 batches
- Full Creative: 30 batches
- Scale: 100 batches
Pricing is shared on the call.
Rules that apply to these ads
Each rule below links to the official page.
FTC: proof for ad claims
For: Every ad, including explainers and demos
The FTC's Advertising FAQ's guide says advertisers must have proof before the ad runs, and must have proof to back up both the express and the implied claims that consumers take from an ad. It also says advertising agencies have a duty to make an independent check on the information used to substantiate ad claims.
Source: FTC: Advertising FAQ's: A Guide for Small Business. Checked on 31 October 2026.
Meta Special Ad Categories: employment
For: Clinician recruiting ads
Meta requires advertisers to choose a Special Ad Category for ads about employment. For these ads, when the advertiser is based in or reaching the US, or is reaching Canada and certain countries in Europe, Meta limits or removes these audience options: age, gender, ZIP or postal code, exclusion targeting, lookalike audiences and saved audiences. Some interests are not available, and audiences based on a city or a pin-drop location include an expanded radius.
Source: Meta Business Help Center: How to choose a Special Ad Category. Checked on 31 October 2026.
This is general information about platform policies and FTC guidance, not legal advice. Check the current page before you run ads.
Questions
Where do these examples come from?
The public Meta Ad Library. Each entry was read there on 31 October 2026, and each links to the ad. Days running count from the date the Ad Library says the ad started.
Do you work with these advertisers?
No. These are examples of B2B health-tech ads that other companies run. Telehealth Media is independent and is not affiliated with any advertiser on this page.
Why are the ads not shown on this page?
The ads belong to the advertisers. We describe each one in our own words and link to it in the Meta Ad Library, where you can see it in full.
Why is there no patient census example yet?
We have not yet found a patient ad that is clearly run by a platform for the clinics or programs on it. We will add one when we can source it.
Does a long run time mean an ad works?
Not on its own. Days running shows how long an ad has been live. It does not show what the ad cost or what it returned.
Book a strategy call
Tell us which of these ad jobs you need. We will look at your ad account and agree how many batches to start with.
Book a strategy callBack to ads for health-tech platforms.