Online therapy and psychiatry: ad examples and what they do

Mental health · Felt stop-motion · one of our own example clips

Written notes on ads running in this category in the Meta Ad Library. We link to the Ad Library rather than show copies of other brands' ads.

Talkspace
Static · big-number listicle card · running 269 days when reviewed
Numbered list removes the fear of 'is this allowed to talk about' item by item.
View in Meta Ad Library
Talkspace
Static · meme pie chart · running 170 days when reviewed
Joke chart is instantly relatable and shareable; the tiny 'during my appointment' slice makes the point.
View in Meta Ad Library
BetterHelp
Static · social post card (tweet style) on illustrated background · running 316 days when reviewed
Native-looking post makes a brand line read like a message from someone you follow.
View in Meta Ad Library
BetterHelp
Static · review speech bubble above phone app screen (quiz UI) · running 297 days when reviewed
Review gives the reason, the phone shows the first easy step, so the click feels low effort.
View in Meta Ad Library
Grow Therapy
Video · · running 142 days when reviewed
podcast studio talking head
View in Meta Ad Library
Talkspace
Video · · running 397 days when reviewed
prop shot: paper receipt over blurred cafe
View in Meta Ad Library
Talkspace
Video · · running 424 days when reviewed
website screen recording with kinetic captions
View in Meta Ad Library
BetterHelp
Video · · running 282 days when reviewed
social post card over styled interior b-roll
View in Meta Ad Library
BetterHelp
Video · · running 234 days when reviewed
minimal studio set with rolling whiteboard
View in Meta Ad Library

Marketing for treatment programs, IOPs and PHPs is covered in our behavioral health marketing section.

Same page for other verticals