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Meta Ads Manager creative report analyzer

Upload a Meta Ads Manager CSV export to see spend, CTR, CPM, CPC, CPA, hook rate, hold rate and ROAS for every ad, ranked, with totals and a breakdown by angle, format or creator.

Export with Ad name, Amount spent, Impressions, Link clicks, Results, conversion value, 3-second video plays and ThruPlays.

How it works

Ads Manager shows the numbers but not the creative story. This turns one export into a creative report.

  • Export a CSV from Ads Manager at the ad level and upload it.
  • Columns are matched by name; if yours are renamed, pick them in the column mapper.
  • Every ad gets CTR, CPM, CPC, CPA, hook rate, hold rate and ROAS, with totals.
  • If your ad names follow the naming convention, results are grouped by angle, format, creator, type or hook.

Hook rate is 3-second video plays divided by impressions. Hold rate is ThruPlays divided by 3-second plays. Everything runs in your browser. Nothing is uploaded.

Worked example

The sample export has five TRT ads with 3,530.75 USD of spend and 58 results in total, so the overall CPA is about 60.88 USD. Grouping by type compares the videos with the statics.

Telehealth notes

  • Judge CPA against the cost of an approved patient, not only a lead.
  • Compare angles at the ad set level before you compare individual ads.

Questions

Which columns do I need?

At least Ad name and Amount spent. Add Impressions, Link clicks, Results, conversion value, 3-second video plays and ThruPlays for every metric.

Is my data uploaded?

No. The CSV is read in your browser and nothing leaves it.

Can I try it without an export?

Yes. Use the sample export button.