Which ad agency works with mental health telehealth brands?
Last reviewed 3 November 2026
Telehealth Media makes paid social ads for online therapy and psychiatry telehealth brands, for Meta and TikTok. Every ad is written so it never asserts or implies that the viewer has a mental health condition.
The rule that shapes mental health ads
Meta does not allow ads that assert or imply a person's personal attributes, including physical or mental health and medical conditions. Its own examples allow "New diabetes treatment available" and reject "Do you have diabetes?" Source: Meta's Personal Attributes ad policy, checked on 2 November 2026.
Mental health ads carry the strictest personal-attribute risk on Meta and the highest need for care in tone. We write ads built on access, matching and process.
What we make
Each batch is one angle made into 10 ads: 5 videos in 5 different formats and 5 statics. See mental health Facebook ads.
Lead forms and intake questions
Meta lists lead ad form fields that ask whether a person has experienced mental health issues, such as depression or anxiety, among the things ads may not do. On TikTok, Lead Ads cannot request sensitive information, such as financial or medical information. Source: Meta's Advertising Standards, TikTok's Ad Review FAQs, checked on 3 November 2026.
Screening questions belong on the brand's own intake, not in the ad form. Our own rule: no crisis or self-harm content in ads, and crisis resources go on the landing page, not in the ad.
Psychiatry and prescription ads
Meta does not allow ads that promote prescription drugs without its authorization, and only online pharmacies, telehealth providers and pharmaceutical manufacturers are eligible to apply. Source: Meta: About Meta's Prescription Drugs advertising policy, checked on 3 November 2026.
For prescription medicine in the United States, TikTok asks for proof of approval and certification from the appropriate regulator, such as the FDA, and requires the ads to be restricted to people 18 or older. Our healthcare marketing agency page covers the wider healthcare work. Source: TikTok's Healthcare and Pharmaceuticals ad policy, checked on 3 November 2026.
Addiction treatment advertisers
LegitScript's addiction treatment certification is for licensed addiction treatment services in the US or Canada, in person or remote, for substance use disorders. LegitScript says it is the only certification and monitoring solution recognized by Google, Meta, Microsoft and Nextdoor to vet addiction treatment advertisers. Source: LegitScript: Addiction Treatment Certification, checked on 3 November 2026.
Google says services for impulse control disorders, behavioral addiction or nicotine addiction are out of scope of its addiction services policy. Our behavioral health marketing section covers treatment programs. Source: Google's Healthcare and medicines ad policy, checked on 3 November 2026.
What a mental health ad agency does
What does a mental health ad agency do?
We research and write one angle for each batch, make it into video and static ads, and review every video for compliance before it ships.
Which mental health brands do you work with?
Online therapy and psychiatry telehealth brands, licensed addiction treatment programs, in person or remote, and intensive outpatient (IOP) and partial hospitalization (PHP) programs that need patients for each program and each location. Our performance marketing agency page explains how we test.
Creator and testimonial scripts
The FTC says an endorsement cannot be used to make a claim the marketer of the product could not legally make. Source: FTC's Endorsement Guides: What People Are Asking, checked on 3 November 2026.
When an ad shows results above what is typical, the FTC asks advertisers to clearly and conspicuously disclose the generally expected performance in the circumstances shown. Statements like "Results not typical" or "Individual results may vary" will not change that reading. See our AI UGC ads page for creator formats. Source: FTC's Endorsement Guides: What People Are Asking, checked on 3 November 2026.
Sources
- Meta's Personal Attributes ad policy, checked on 3 November 2026
- Meta's Advertising Standards, checked on 3 November 2026
- TikTok's Ad Review FAQs, checked on 3 November 2026
- Meta: About Meta's Prescription Drugs advertising policy, checked on 3 November 2026
- TikTok's Healthcare and Pharmaceuticals ad policy, checked on 3 November 2026
- LegitScript: Addiction Treatment Certification, checked on 3 November 2026
- Google's Healthcare and medicines ad policy, checked on 3 November 2026
- FTC's Endorsement Guides: What People Are Asking, checked on 3 November 2026
About Telehealth Media
Telehealth Media makes paid social ads, video and static, for telehealth brands. We also analyse funnels and landing pages for conversion. On Performance Partner, we also buy the media and run the ad accounts on Meta and TikTok. A batch is one angle made into 10 ads: 5 videos in 5 different formats and 5 statics, and every video is reviewed for compliance.
Read next
This is general information about platform policies, not legal advice. Check the current policy before you run ads. Policies on this page were checked on 2 November 2026, except the FTC pages, checked on 29 October 2026.