Which agency makes ad creative for skincare telehealth brands?
Last reviewed 3 November 2026
Telehealth Media makes ad creative for prescription skincare and online dermatology telehealth brands, for Meta and TikTok. Its skin angles are built on prescription access and the provider review, which beauty brands cannot claim.
The rules skincare ads meet
Meta requires ads for weight loss products and services, and for cosmetic products or procedures, to target people 18 or older. Source: Meta's Health and Wellness ad policy, checked on 3 November 2026.
Meta's Health and Wellness policy allows before-and-after images for general cosmetic products, procedures and surgeries in ads targeted to people 18 or older. Source: Meta's Health and Wellness ad policy, checked on 3 November 2026.
Meta lets online pharmacies and telehealth providers promote prescription drugs only if they are actively certified with LegitScript, have authorization from Meta, and target people 18 or older in the United States, Canada or New Zealand, in the countries where they are certified. Source: Meta's Drugs and Pharmaceuticals ad policy, checked on 2 November 2026.
What we make
Each batch is one angle made into 10 ads: 5 videos in 5 different formats and 5 statics. See dermatology ads and skincare ads on Facebook.
Personal attribute lines in skin ads
Meta's own not-allowed example for age is "Ready to upgrade your skin to look younger?" Ads can use "you" and "your" without a personal attribute, and Meta says they should focus on the benefits of the product or service. Source: Meta's Personal Attributes ad policy, checked on 3 November 2026.
Products exempt from the age rule
Meta exempts non-permanent cosmetic and beauty products, such as creams, makeup, hair products and digital editing apps, from its 18 or older rule for cosmetic ads. Source: Meta's Health and Wellness ad policy, checked on 3 November 2026.
Over-the-counter medicine is different: at a minimum, those ads may not be targeted to people under 18. On Performance Partner, we also run the ad accounts; see our media buying agency page. Source: Meta's Drugs and Pharmaceuticals ad policy, checked on 3 November 2026.
TikTok and LegitScript for skin brands
TikTok's US rules for cosmetic clinics list fillers among the services that may be advertised with restrictions, including targeting people 18 or older. LegitScript lists med spas that do not prescribe through telemedicine or process card-not-present payments for prescription drugs as generally not eligible for its certification. Source: TikTok's Healthcare and Pharmaceuticals ad policy, LegitScript's Healthcare Certification FAQ, checked on 3 November 2026.
Every video comes in 9:16 and 4:5, with files named to your naming convention and sorted by angle. The first batch arrives in 72 hours, then new batches follow on a rolling basis. Our performance marketing agency page explains the testing side.
Claims and testimonials in skin ads
Meta's Health and Wellness policy bars statements of inferiority about physical appearance. Source: Meta's Health and Wellness ad policy, checked on 3 November 2026.
The FTC says lines like "Results not typical" do not fix the deception when an ad shows dramatic results. Its endorsement guidance asks advertisers to clearly and conspicuously disclose the generally expected performance in the circumstances shown in the ad. Source: FTC Health Products Compliance Guidance, FTC's Endorsement Guides: What People Are Asking, checked on 3 November 2026.
Sources
- Meta's Health and Wellness ad policy, checked on 3 November 2026
- Meta's Drugs and Pharmaceuticals ad policy, checked on 3 November 2026
- Meta's Personal Attributes ad policy, checked on 3 November 2026
- TikTok's Healthcare and Pharmaceuticals ad policy, checked on 3 November 2026
- LegitScript's Healthcare Certification FAQ, checked on 3 November 2026
- FTC Health Products Compliance Guidance, checked on 3 November 2026
- FTC's Endorsement Guides: What People Are Asking, checked on 3 November 2026
About Telehealth Media
Telehealth Media makes paid social ads, video and static, for telehealth brands. We also analyse funnels and landing pages for conversion. On Performance Partner, we also buy the media and run the ad accounts on Meta and TikTok. A batch is one angle made into 10 ads: 5 videos in 5 different formats and 5 statics, and every video is reviewed for compliance.
Read next
This is general information about platform policies, not legal advice. Check the current policy before you run ads. Policies on this page were checked on 2 November 2026, except the FTC pages, checked on 29 October 2026.