Which agency markets menopause telehealth brands?

Meta does not allow ads that assert or imply a person's personal attributes, including physical or mental health and medical conditions. Its own examples allow "New diabetes treatment available" and reject "Do you have diabetes?" Source: Meta's Personal Attributes ad policy, checked on 2 November 2026.

For menopause, that rules out "Hot flashes keeping you up?" and similar lines. Ads about the process, such as a provider visit, a treatment plan or delivery, can be direct without pointing at the viewer.

Meta lets online pharmacies and telehealth providers promote prescription drugs only if they are actively certified with LegitScript, have authorization from Meta, and target people 18 or older in the United States, Canada or New Zealand, in the countries where they are certified. Source: Meta's Drugs and Pharmaceuticals ad policy, checked on 2 November 2026.

Each batch is one angle made into 10 ads: 5 videos in 5 different formats and 5 statics. Cinematic, talking head and animated formats all suit this category.

The FDA has approved drug labeling changes to six menopausal hormone therapy products, also known as hormone replacement therapy (HRT). It says it began removing the warnings in question in November 2025. Source: FDA: Labeling Changes to Menopausal Hormone Therapy Products, checked on 3 November 2026.

On 30 October 2026, HHS announced updated labeling for three more menopausal hormone therapy products from two applicants, all estradiol transdermal patches, and said 29 drug companies had submitted proposed labeling changes so far. Source: HHS: Major Advances in Menopause Care (30 October 2026), checked on 3 November 2026.

These are facts about labels, not claims an ad can make. Our scripts do not turn a labeling change into a statement about what a product does or how safe it is. The HRT and menopause ads page has the angles we use instead.

Meta's Health and Wellness policy lists "the effects of menopause" among the reproductive health topics ads can cover when targeted to people 18 or older. For reproductive health drugs or treatments that need a prescription, it points to the Drugs and Pharmaceuticals policy. Source: Meta's Health and Wellness ad policy, checked on 3 November 2026.

Under that policy, an advertiser with Meta's authorization may list the price of the prescription drug and share affordability information, such as price or delivery discounts. Source: Meta: About Meta's Prescription Drugs advertising policy, checked on 3 November 2026. On Performance Partner, we also run the ad accounts; see our media buying page.

HHS says 503A pharmacy compounding remains available to meet the individualized needs of patients under certain conditions. Source: HHS: Major Advances in Menopause Care (30 October 2026), checked on 3 November 2026.

The FDA lists describing a compounded drug as a generic version of, or the same as, a drug approved by the FDA among the claims telehealth companies should not make, along with website branding that falsely or misleadingly implies the telehealth company is the compounder. Source: FDA: What telehealth companies should know when promoting compounded drugs, checked on 3 November 2026. More on our performance marketing page.

TikTok's US rules for prescription medicine ask for proof of approval and certification from the appropriate regulator, such as the US Food and Drug Administration, and require the ads to be restricted to people 18 or older. Source: TikTok's Healthcare and Pharmaceuticals ad policy, checked on 3 November 2026.

Google restricts the use of prescription drug terms in ads, landing pages and keywords, and says advertisers of prescription drug services must be approved by Google Ads to bid on keywords containing those terms. Source: Google's Healthcare and medicines ad policy, Google's Prescription drug services ad policy, checked on 3 November 2026.

In the United States, Google allows telemedicine providers accredited by LegitScript's Healthcare Merchant Certification Program, and they must also be certified with Google. Source: Google's Healthcare and medicines ad policy, checked on 3 November 2026. Our medical marketing agency page covers how we work across platforms.